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Stop Saying It. Start Showing It The Value of Work Samples.

by George Sloane
Jul 10, 2025
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Why Knowledge Workers Need Deliverables to Prove Their Value

Today, just saying “I’m good at what I do” isn’t enough.

Everyone says it. Everyone thinks it. But the real question is—can you prove it?

At Myford University, we believe learning is only half the equation. Application is the other half. It’s not just what you know—it’s what you can do with what you know that earns trust, respect, and results.

That’s why modern knowledge workers—consultants, analysts, creatives, project managers, marketers—need more than a résumé. They need proof. Deliverables. Artifacts. Work samples. Tangible evidence of capability, clarity, and execution.

Let’s break down how to move from declarations to demonstrations—and why it matters now more than ever.


Why Deliverables Matter More Than Declarations

Everyone claims to be “strategic,” “creative,” or “analytical.” But few actually show it.

A strong deliverable—a report, a plan, a pitch deck, a sample output—does something powerful. It instantly tells the other person:

  • “This person gets it.”
  • “They’ve done this before.”
  • “I can trust them to deliver.”

Deliverables shortcut trust. They shift you from talking about value to proving it.


The Credibility Curve

Think of credibility like a curve:

  • Bottom: "I say I’m good."
  • Middle: "Here’s a testimonial."
  • Top: "Here’s a sample, a framework, a result."

The higher up the curve you operate, the faster you earn opportunities.


The 5 Core Deliverables Every Knowledge Worker Should Have

You don’t need a design team or fancy portfolio site to build credibility. Start with these 5 foundational tools:

1. Sample Work Products

A snapshot of your capabilities.
Examples: strategy brief, dashboard, proposal, mock audit.
Goal: show how you think, how you communicate, and the quality you deliver.
Tip: Strip out confidential info. Keep it real, but safe.

2. Process Walkthroughs

Talk through how you’d solve a challenge.
“First I’d gather X. Then I’d do Y. Here’s how I’d deliver Z.”
Works in interviews, pitches, proposals.
Tip: Add a diagram or whiteboard sketch for extra clarity.

3. 90-Day Plans

Thinking like a leader from day one.
Phase 1: Listen and assess.
Phase 2: Plan and test.
Phase 3: Implement and optimize.
Tip: Tailor it. No generic templates—make it their solution.

4. Mini Proposals

Perfect for pitching freelance or consulting work.
1–2 pages showing you understand their problem and how you’ll solve it.
Include scope, timeline, and outcomes.
Tip: Use “Problem > Insight > Solution” to tell the story.

5. Personal Pitch Document

Your principles, frameworks, and style—on one page.
Think of it as your “work operating manual.”
Tip: Add a short personal story. Stories stick.


Optional But Powerful Extras

Want to go further? Add these to your toolkit:

  • Portfolio Folder: Labeled samples in a PDF or Google Drive. Curate it, don’t dump it.
  • Templates & Checklists: Tools you’ve created that others can use. Build instant authority.
  • Framework Sketches: Visualize your thinking—diagrams, whiteboard photos, flowcharts.
  • Video/Audio Walkthroughs: Use Loom or YouTube to talk through your thinking.
  • Reverse-Engineered Case Studies: Analyze a company or campaign and share your take.
  • Micro-Newsletter or Email Series: Send a prospect 2–3 thoughtful emails showcasing ideas and approaches.
  • Workshops or Webinars: Host a 15–20 minute talk. Record it. Share it. Instant proof.

The Myford Way: Proof Over Promises

When you show your work—before you’re asked, before you're hired—you demonstrate leadership. You show initiative, intelligence, and execution.

You move from saying “I can” to proving “I did.”

And here’s the secret: people don’t forget that.


Your Challenge This Week

Pick one of the following and create it:

  • A 1-page sample report or brief
  • A 90-day plan tailored to your dream job
  • A short pitch video explaining your approach to a common challenge
  • A framework or checklist based on something you’ve done well in the past

Upload it. Share it. Use it in your next interview, pitch, or post.

The world rewards execution—not excuses.


At Myford University, we teach you how to think, what to build, and how to apply it fast.
No fluff. No filler. Just tools, proof, and results.
Let’s get to work.

Want to read the full article? Find it here.

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